Upskill

AI Upskills Lab

The AI Upskills Lab delivers hands-on learning experiences for marketers looking to apply AI in their daily workflows. This program is structured into three levels:

  • Level 1: Foundations – Introductory AI training for marketers looking to understand AI basics.
  • Level 2: Accelerator – Intermediate sessions focused on applying AI to content, automation, and customer engagement.
  • Level 3: Advanced – Deep dives into specialized AI applications like predictive analytics and AI-powered advertising.

Frequency: Monthly workshops (60–90 minutes)

Who Should Attend?

- Marketing professionals looking to integrate AI into their strategies.

- CMOs and senior executives seeking insights from industry pioneers.

- Digital marketers, content creators, and data-driven teams exploring AI-powered tools and techniques.

- Organisations aiming to future-proof their marketing strategies with AI.

For tailored AI briefings for Executives and Boards, or customised Marketing Team training, get in touch with AIR Consulting team here.

Latest AI Upskill Labs

Foundations
Using AI to Turbocharge your Small Business growth!
Thu, 24 Apr, 12pm - 1pm AEST - Online

Small Business Owners, Ready to Turbocharge Your Growth

Foundations
AI 101 - Your AI introduction
Thu, 1 May, 12pm - 1pm AEST - Online

Feeling overwhelmed with talk about AI? This complimentary session is designed to demystify AI for marketers, focusing on Generative AI—how it works, how to use it effectively, and its impact on marketing.

Advanced
The New Marketing - Unlocking AI and ML with Big Data
Thu, 15 May, 12pm - 1pm AEST - Online

AI and machine learning (ML) are revolutionizing marketing by enabling predictive insights, automation, and hyper-personalization at an unprecedented scale. This interactive talk empowers marketers to unlock competitive advantages from previously untapped unstructured data.

Register Your Interest in ACAM

If you are a marketing professional who is interested in AI, committed to learning, and want to play a role in driving the industry forward then we’d love to hear from you:

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Upskill Your Way: From Beginner to Pro

Fast, practical, and designed for busy marketing professionals. ACAM’s one-hour courses keep you ahead with expert insights, for marketers, you can apply instantly. Stay sharp. Stay ahead.

AI upskill series

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AI mentorship

Gain exclusive guidance from ACAM’s Founders & Pioneers Circle—industry leaders shaping the future of AI in advertising and marketing. This mentorship program connects you with top minds, offering insights, strategies, and real-world expertise to help you navigate AI’s impact on creativity, media, and business.

Learn from the best. Stay ahead of the curve.