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The Australian Centre for AI in Marketing (ACAM) is funded by our founders in its initial phase, demonstrating our commitment to supporting marketers on their AI journey. Our long-term goal is to establish a sustainable funding model, reinvesting profits from our consulting services and programs to further support our mission and expand our reach within the marketing community.

The founders of ACAM are also the founders of air (ai ready) is a new kind of pro-purpose consulting team. We are all experienced marketers with the diverse skill set required to help marketers become AI ready. We are marketers at heart but change agents by trade.

What we offer is simple
  • Assess your current AI readiness (people, structure, culture, tech, risk and
    compliance)
  • Help you build an AI plan and measurement framework to monitor progress
  • Focus on results and supporting good marketing in your team
  • Be in service of your marketing strategy and tactics to deliver incremental results
  • Ensure that your people are inspired with new skills and new career horizons
  • Risk and compliance planning
  • Leveraging profits to fund community and low bono support for ACAM
Gender article

Marketers Need to Wake Up to Generative AI’s Woman Problem

The profound implications of men embracing GenAI more than women

By Jodie Sangster and Douglas Nicol, ACAM Founders

Women in marketing are lagging behind in GenAI adoption. It’s time to change the narrative and ensure equal access to AI-driven opportunities.

Feature

Marketers Need to Wake Up to Generative AI’s Woman Problem

The profound implications of men embracing GenAI more than women

By Jodie Sangster and Douglas Nicol, ACAM Founders

Women in marketing are lagging behind in GenAI adoption. It’s time to change the narrative and ensure equal access to AI-driven opportunities. Coming April 2025